5 Benefits that Prove Customer Stratification Is More than a Sales Tool
Category: Leadership
Dec
15
From the NAW Blog
In our playbook for distributors to SURGE ahead using customer stratification, we outlined ways distributors could segment customers to boost profitability — particularly to mitigate the impacts of the COVID-19 pandemic. We believe it is a foundational analytics practice for any distributor. And its applications in the pursuit of profitable growth are almost endless.
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